Lab42 Research Review 2024: Is It Legit or Scam?

Lab42 Research is a quantitative full-service market research firm that combines proprietary social sample with an expedited research process to offer custom market research at a fraction of the cost of traditional research.
A group of market researchers founded Lab42 with an entrepreneurial drive who knew there had to be a more efficient way to conduct market research.

With their clients’ needs and objectives in mind, they developed a process that is fast, efficient and most importantly, reliable. Their team of experts ensures that you receive data of the highest quality on every project within your budget and timeframe.

Lab42 is an innovative market research firm in that they obtain their survey respondents exclusively through social media, social games e-commerce and social networking sites. They offer full-service projects and sample-only capabilities.

Their sample is reliable and representative of the U.S. online population, and our methodology enables us to reach a high volume of respondents quickly.

Their research team manually reviews and approves every single respondent so you can be assured it is a real person providing authentic opinions and insights.

Is Lab42 Research legit or scam?

Lab42 Research is not scam but a legitimate survey website where you can make money taking online surveys. It is free to join unlike most scams. If you have been taking surveys in other paid survey sites, you are most likely to discover Lab42 Research surveys. The site is so popular that other survey companies send its surveys to their members. However, that does not mean they are perfect or can never go wrong.

Lab42 Research Complaints and members feedback:

While writing this Lab42 Research review, we did some investigations to know what Lab42 Research complaints and feedback are actually all about. Look at what we found:
Majority of the survey takers rated them very high. While few complained of not been able to qualify for surveys.

And also for other users:

Michael C., Research and Design Lead
Love the quick turnaround time! We can’t wait to share the results with our clients and our experience with the studio.

Brian B., Account Executive
The Lab42 results were AWESOME! The responses were exactly what we were looking for, and the information was incredibly valuable in our ad campaign. Working with Lab42 has been a great experience. . . Modea looks forward to working more with you in the future.

Melissa K., Time Inc. Home Entertainment
Lab42 was an amazing research firm to work with. Their level of professionalism and customer service was exceptional. They clearly communicated deliverables and came back with insightful, well-structured results that moved our product development forward in a critical way.

Dana S., Project Producer
The data results came back fabulous! I can’t believe how quickly Lab42 was able to turn our research around. We’re very impressed.

CNBC
According to a recent study from market research firm Lab42, almost half (45 percent) of U.S. smartphone owners (non-iOS devices) would be willing to switch to an iOS device to get to use Apple Pay.

Inc.
Lab42 released data a couple of years ago that found 96 percent of online consumers are more likely to shop on a site if it offers free shipping. The same study also noted that 87 percent of online consumers are more likely to shop on a site if it offers free returns.

USA Today
This morning, market research company Lab42 released results of a study in which 54% of respondents said they desire more privacy at the risk of government security.

Adweek
Lab42, whose clients include advertising agencies and brands, wanted to parse consumers’ expectations, and the priorities, ahead of this year’s [Super Bowl] advertising bonanza.

Crain’s Chicago Business
Lab42 exists to make market research accessible to everyone by providing a quick, affordable and simple way to do market research.

Advertising Age
Their model allows you to get research so quickly it’s a huge advantage,” says Mike Cox, senior strategic planner. “At first, I questioned the reliability of using social media, particularly online games. But the profiles you have on social media and level of specificity make Lab42’s model very valid.”

TechCrunch
One big difference: It’s faster and cheaper than hiring most market research firms, while also being more reliable than just throwing a survey online. Advertising and marketing agencies make up the company’s primary customer base, and clients include Redbox, David & Goliath, Y&R, and Ogilvy.

Adrienne H., Senior Planner-Midwest
The main things I look for when checking out a research vendor are: methodology for millennial and digital, and then cost and turnaround time. Lab42 nails them all. And the infographic offering is so cool. I’ve really enjoyed working with the Lab42 team.

Priya R., Director, Social Media Strategies
Lab42 is the next big thing in market research – every spot marketer is trying to understand the ‘social’ equation. Lab42 allows me to tap into social media users and data-mine at a deeper, more intelligent level.

David M., Director of Strategic Planning
We have to be cunning and nimble, and Lab42 enables us to do so. They help demonstrate that we move at the speed of

Amanda R., Vice President, Digital Marketing
It has been wonderful working with the Lab42 team. I really LOVE Lab42’s work and wish we could clone all of your client service skills.

Do you have any experience with Lab42 research? Good or bad, use the comment section below to give us your brief Lab42 Research review