Romwe is an online fashion store that was started in 2010. It says that its aim is “to always provide high-value trendy pieces at incredible prices while ensuring high-quality service to our customers”. Romwe started by providing clothing and accessories; but it expanded over the years, and by 2018, Plus sizes, as well as home & living products, were added to its collection.
Romwe now has 5 warehouses (located in California, New Jersey, China, Dubai, and Belgium), and from these bases, it ships merchandise worldwide. However, Romwe is exclusively an online store, and does not operate physical retail outlets.
Romwe advertises as a global online stop for fast fashion. It adds that it provides trendy high-quality pieces at incredible prices. The big question in this review is whether this is just an advert speak, or whether Romwe does provide trendy, high quality, reasonably priced fashion pieces.
If Romwe does have the latest styles, featuring high quality and incredible prices, what about its services; does it offer top services that we’ll expect of the ideal online store (such as easy ordering, fast delivery, easy returns, effective customer service, etc)? In the first place, is Romwe legit, or is it just another scam store out to rip off unsuspecting customers?
Top 5 Most Popular Fashion Stores Online:
Yes, Romwe is legit. It is not a scam because they have been online for a very long time and do not have complaints of stealing customers money or not shipping the products purchased.
This Romwe review will examine Romwe in order to provide the information that will help you answer these questions and more.
There are scammers everywhere in the web with many guises for ripping people off. As such, before entering any online store for a purchase, it is wise to determine that the store is legit. Thus, the big question is whether Romwe is legit. The short answer to that is “Yes”.
Our first check of a legit online store is usually legality. This is because stores that are 100% legal are less likely to be scams. Romwe actually ticks this box, as it is operated by a robust company duly registered in China. The parent company also operates other online fashion stores like SheIn.
Another check of a legit online store is industry-wide recognition. This is because the scam stores largely operate in the shadows. Thankfully, Romwe ticks this box. It has millions of followers in the social media channels (1.6 million in Instagram, 4.2 million on Facebook, and 40 thousand on Twitter). Suffice it to say that a scam store will not have this following.
Another check of a legit online store is the test of time. This is because the scam stores are usually short-lived. It’s only a matter of time before scamming activity is discovered, and with every such exposure, the store closes its virtual doors and disappears. Romwe appears to pass the test of time because it has been operating since 2010. Suffice it to say that a scam store cannot carry on ripping off people with the same front for nearly a decade.
However, the ultimate check of a legit online store fitness for purpose. A fashion store is fit for purpose if when customers place orders, the store delivers real and functional products. Thankfully, Romwe also ticks this box. There’s no doubt that it fulfill orders; and that many times, the products delivered are largely satisfactory.
Romwe is safe. It is not enough that an online store is legit. It is also important that the store be safe. While a legit store will not rip you off, if it isn’t legit, sensitive information (such as credit card details) that you share with it may leak out to all the fraudsters out there. Thus, in addition to being legit, the ideal online fashion store should be safe; that is adequately protecting users’ data.
Romwe comes out well in this regards. It says that it employs industry-standard security measures in safeguarding users’ data, and that it continually improves its security measures in line with technological progress and development. Now that’s good talk. Thankfully, we find that Romwe walk the walk in this regards.
This is because it uses SSL (Secure Sockets Layer) technology, which is the industry standard in ensuring private data transmission between a buyer’s device and a seller’s servers. SSL technology uses bank-grade encryption, so there is some confidence that your sensitive data is well protected and will not be leaking to unauthorized third parties.
When shopping anywhere, customers like to find a wide range of products, so that they can get all their items in one place. A one-stop fashion store is convenient as you won’t have to visit multiple stores for your related needs, it also comes with cost savings, from large order discounts or shipping one order from the one store instead of paying to ship multiple orders from multiple stores.
Romwe does relatively well in this regards, as it holds a good collection of fashion items for both Girls and Guys. In the girl’s department, you’ll find the following product categories:
The Guys department holds the following products: Hoodies and Sweatshirts, Outwear, Tees and Tanks, Shirts, Polo Shirts, Pants, Joggers, Jumpers and Cardigans, Jeans, Denim Jackets, Denim Shirts, Denim Shorts, Two-Piece Outfits, Sleepwear and Loungewear, Shorts, Swimwear, Shoes, and Accessories.
Interestingly, Romwe holds Plus Sizes in almost every girl’s clothing section. You’ll also find that Romwe offers more than fashion pieces, as it holds a couple of home and living products.
Everyone will want to buy high-quality fashion pieces without the hefty prices. Thus, the ideal online store should feature prices that are perceived as reasonable. In this regards, the Romwe’s promise is “high-value trendy pieces at incredible prices”.
Thankfully, it lives up to this promise. You’ll find that the store is not just competitively priced, but that it comes out as a destination for getting low and affordable fashion pieces. For example, at the time of writing this review, many of the gorgeous dresses listed were priced between $5.95 and $19.95. In fact, you’ll be hard-pressed to find a dress priced over $20, from the casual dresses to the gorgeous special occasion wear.
When writing this review, there was a lightning deals section where all items listed were for under $3.99; there was also a “3 for $20” section where you’ll find a host of clothing items and accessories. No doubt; if you want low and affordable fashion pieces; think Romwe.
Another important consideration in purchases is promotions; because with promotions, you can get items for significantly less than the items’ going rate. Thus, the ideal online store will offer many promotional offers. Keeping true to its promise of “incredible prices”, Romwe runs a lot of promotions.
For example, at the time of writing this review, the following promos were on:
Romwe is one fashion store that has developed apps for Android and iOS devices. If you install the app, you’ll get 15% off your first purchase (and no minimum order is required).
Promotions only go on for a specific period of time. Thus, you’ll need to keep checking the site regularly to know what promo is running at any one time. Alternatively, you may want to register for Romwe newsletter; this is incentivized and you’ll get 10% off your first order after registering.
You won’t want to have a headache when it’s time to pay for your order. Thus, the ideal online store should offer a range of convenient payment methods. Romwe does relatively well in this regards. Romwe accepts payment made with PayPal and the popular credit cards (Visa, Mastercard, Discover Card, and JCB).
Romwe currently provides COD (cash on delivery) payments in certain countries, specifically UAE, Saudi Arabia, Kuwait, Qatar, Bahrain, Oman, and India. However, minimum order requirements apply for COD service. For example, the order total must be over $50 for COD payment in UAE and Saudi Arabia. Also, service fee applies when using COD payment. For example, a $6 fee applies upon COD delivery to UAE and Saudi Arabia.
When you make an online purchase, the item will have to be moved from the retailer’s facility to your location. Thus shipping is an important consideration in online purchases. You’ll have to consider whether the store ships merchandise to your location, how long it’ll take your order to arrive at your location, as well as how much it will cost.
If an online store does not ship directly to your location, receiving delivery of your item may be difficult. In this regards, stores that ships worldwide come out fine, because your location will more likely be covered no matter where you are resident.
Romwe ticks the “shipping destination” box, as it ships merchandise to virtually every location in the world.
After placing your order, you definitely will not want to be waiting for too long for it to arrive. Thus, the ideal online fashion store should have fast delivery times. Delivery time is made up of order processing time and shipping time. The first is how long it takes after placing an order before the item is dispatched for shipping, while the other is how long it takes after the item ships for it to arrive at your location. Thus, for fast delivery, you’ll want relatively fast order processing as well as fast shipping.
In terms of order processing, Romwe says that it may need up to 3 – 7 business days to prepare orders and dispatch for shipment. The actual time depends on the product, and you’ll find applicable processing time in the product description page.
After you item ships, how long it’ll take to get to you (shipment time) varies, depending on the country the item is shipping to and the shipping option selected. For example, when shipping to the US, Romwe offers 2 shipment options. There’s Flat Rate shipping which Romwe says takes 10 – 14 business days, and there’s a Standard Shipping which Romwe takes 6 – 8 business days.
This means that super fast delivery options like Same-Day delivery, Next Day delivery, or even 2 Days delivery are not possible with Romwe. In fact, as we’ll find in the complaints section, Romwe often does not deliver within these already long advertised delivery times.
The total acquisition cost of any online purchase is the item’s purchase price and its shipment cost. Thus, you’ll not want shipping cost to be too high, else even items that are acceptably priced could easily become too expensive to acquire.
Romwe does well in this regards. The shipping cost depends on where the item is shipping to and the selected shipping method. However, applicable costs are largely fair. For example, the lowest possible cost is zero (that is free shipping). Thankfully, Romwe offers free shipping.
For example, when shipping to the US, Flat Rate shipping is free for every item over $19, while Standard Shipping is free for every order over $39. You’ll also find that where free shipping does not apply, shipping rates are relatively low. For example, Flat Rate shipping of US orders priced $19 and under will cost $2.99, while Standard shipping of US Orders priced $39 and under will cost $4.99. You’ll find shipping costs that apply to your location after inputting your shipping address during checkout.
However, there are many pluses in the Romwe shipping costs, as follows:
There is no doubt that in online purchases because shoppers do not have the opportunity to physically assess the items before purchasing it, many times when the order arrives, shoppers are not totally pleased with it. Thus, the ideal online store is one that allows customers to return items that they are not pleased with, and get either a replacement item or a refund of their payment. Thankfully, Romwe allows returns.
While returns are accepted, you’ll want the process to be hassle-free. You don’t want a difficult return process frustrating your plans to return an unwanted item.
If you receive an item that you are not totally pleased with, you’ll have to contact Romwe and submit a return request. You’ll need to supply the reason for the returns. You’ll also have to show evidence of your claim; so photo attachments will usually be required. Romwe promises to review the return request and respond within 24 hours. If the request is approved, you’ll get an email authorization which will carry return instructions and the return address. Romwe offers prepaid return label, but you can opt to return directly on your own.
If approval is obtained, package the item appropriately. If you’re using the return label, attach the prepaid label to the outside of the package and take it for shipping. If you’ll not be using the return label, you’ll have to use a traceable carrier, because Romwe requires you to send them the return tracking number.
High return cost can make you decide to keep an unwanted item. Thus, you’ll want return cost to be as low as possible. In this regards, Romwe does not charge such things as restocking fees. However, return shipping costs apply, and customers will have to bear these costs, so returns are not free.
Romwe gives you the option of using their return label or of shipping the return package yourself. The return label cost $7.99; with the label prepaid, the fee will be deducted from your eventual refund. Where you ship yourself, return shipping cost will vary (as the shipping service you use charges). However, keep in mind that the return address is in China.
Usually, customers do not have forever to return an unwanted item, as only items getting back to the retailer within a timeframe are accepted. That said, you’ll want a relatively long timeframe so that there’ll be no risk of your return package getting back to Romwe late and be rejected.
Thankfully, Romwe offers just that. You’ll have 60 days from the delivery date to return back to Romwe any of its items that you are not totally satisfied with. If you’ve checked other reviews you’ll find that this is double the “standard” return which is usually 30 days from the delivery date.
Usually, it is not all items purchased from an online store that can be returned. However, you won’t want too many return restrictions so that you’ll not have an unwanted item on your hand that you cannot return.
In this regards, Romwe restricts the following items: bodysuits, lingerie, & sleepwear, swimwear, jewellery, and accessories (except scarves, bags, and mermaid blankets). However, to be accepted, eligible items must be in the new condition they were when delivered. They must be unworn, unwashed, and unaltered; they must also have all tags intact.
After returning an item to a retailer, you won’t want your refunds to take forever to hit your account. Thus, the ideal online fashion store should feature fast processing of returns and issuance of refunds. In this regards, Romwe advertises that return promising take 5 business days after receipt of the item and that it issues the refunds immediately after processing. Usually, after refunds are applied it takes some time for it to reflect in your account. Romwe says that if you paid by PayPal, the refunds will reach your account 2 – 7 business days after, but where the payment was made by credit cards, refunds will take 10 – 30 days to reflect.
Thus, there’s a relatively fast 5 days refunds processing time, but the total waiting time does not make for good reading. However, as we’ll find in the complaints section, everything suggests that the total waiting time may even take longer than this already relatively long advertised waiting time.
Inevitably, some customers will have issues with their orders; and there’ll be others that’ll have questions. Thus, the ideal online store should have an effective customer support service to answer questions and resolve issues that customers will have.
Online platforms usually support self-help resources as well as direct help channels, and Romwe is not different. For self-help, Romwe has an FAQ page. It holds articles that answer many of the questions that you may have. The topics that the FAQ covers include: order issues, delivery, return & refund, payment & promos, product & stock, and account.
However, if you’ll still need to contact a Customer Support Rep, Romwe supports an email service. You can send them an email using the online contact form on their website. Romwe promises to answer every submission within 24 – 48 hours. However, persons will not want to be kept waiting if there’s a pressing concern, thus instant feedback channels are desired. Thankfully, Romwe also supports a live chat. However, it’s still disappointing that there is no support for telephone service.
We include the complaint section in all our reviews so that you can read what real customers of the company being reviewed have to say about it. The customers’ complaints are a good gauge of how well the company operates. If reviews are few and far in between, then the company is probably very well. However, if reviews are voluminous and very frequent, then the company is probably has a lot of cleaning to do.
For our complaint sections, we usually look at the top independent online customers’ reviews platforms such as sitejabber.com and trustpilot.com. Interestingly, Romwe overall rating in these platforms is above average. For example, at the time of writing this review, Romwe had been rated by 2,133 customers, and it scored 3.1 out of 5; while in sitejabber it had been rated by 1,929 customers, and it scored 3.2 out of 5.
Truthfully, these ratings are much higher than we’ve seen for many China-based cross-border fashion stores. However, some complaints still stood out which are as follows:
One complaint that usually follows Chinese fashion stores is late delivery. The customers’ reviews of Romwe suggest that Romwe is not immune to the “late delivery” problem. For example:
You may also find that when you order different items, Romwe will split your one order and send them you multiple packages at different times. The good thing is that this is at no cost to you; but the down part is that some of your items will come very late.
It should be said that there are many Romwe customers who reported being pleased with the time it took their orders to be delivered. However, there are just too many complaints about late delivery. As you can see from the examples above, the problem cannot simply be pushed on shipping service; many times, Romwe itself take longer than advertised to process orders and dispatch them for shipping.
That said, if you have to order anything from Romwe, it shouldn’t be a time-sensitive item. Else your date may come and you order hasn’t. It wouldn’t even be wise to pay for expedited shipping, you may simply be paying more for shipping items that’ll come late.
It’s almost impossible to see a Chinese fashion store that does not have customers complaining about items not being true to size. Unfortunately, Romwe customers featured such complaints. For example:
The problem is usually items being too small. That said; you may really want to order items that are one or two sizes up.
“Poor quality” is one complaint that usually follows Chinese fashion stores that in some quarters Chinese fashion stores are almost synonymous with poor quality. Also, “poor quality” complaints usually follow low-priced stores; and that is the origin of the “you get what you pay for” jibe.
Romwe happens to be both a Chinese fashion store and a low-priced store. Thus, it was unfortunate but not at all surprising to find that Romwe had an abundance of poor quality complaints are abundant. The first part of the poor quality complaint is that items received are often different from what was advertised in the product images. Another part is that items are made from poor quality materials, and yet another part is that the items are poorly made.
For example:
It should be said that there are many reviews of customers satisfied with what they got, or with a few items in their orders. This means that Romwe does have quality items. However, poor quality complaints are just too many. This makes “poor quality” comes out as a significant problem plaguing Romwe. Thus, purchases in Romwe can be hit and miss. While you can actually get an okay-quality item, you easily can get delivered an item of poor quality that’ll not take time to fall apart.
With all the poor quality complaints, it’s not surprising that there will be an equally large amount of requests for returns and refunds. However, the customers’ reviews show that, most often than not, customers are left dissatisfied with the return and refund process. For example:
This problem with “returns & refund” starts from getting return approval. It should be said that Romwe does not offer a “no questions asked” return policy; you’ll have to prove beyond a reasonable doubt that the item is “unfit”. However, many customers have it that even when they show that their order is “unfit”, Romwe still refuses them to return. As you’ll find from the reviews, Romwe has a habit of disconnecting chats, and not responding to return requests.
Then if you do get a return authorization, and do ship back the unwanted item, there is the problem of actually getting the refunds. Romwe advertises a relatively short “return processing and refund time”, but it appears they do not live up to these, as customers have had to wait and wait endlessly for their refunds.
It should be said that it is issued with “returns and refund” that make customers throw the scam label at retailers. That is, even when customers do not receive their orders, or even when they receive “poor quality” items, they’ll feel less pained if they are able to easily process returns and get refunded. However, where getting refunded is difficult, customers will feel being duped out of money and will throw out the scam label.
Thus, you’ll find in some platforms that Romwe is labelled a scam store. However, in our opinion, Romwe is not a scam; it is simply a legit fashion store that is beset with significant problems such as poor quality and difficulty with returns and refunds.
Where complaints are numerous, there’ll be many submissions to the customer support service. However, the customers’ reviews show that customers rarely get needed assistance. For example:
If you’ve closely followed this complaint section, you’ll already see that customers are often left dissatisfied with the support service of Romwe. We understand that customers may not always get their desired resolutions and that such customers will often go screaming that customer service was ineffective and unhelpful.
Thus, where customer support service is constrained by company policies, we do not totally place the “unhelpful” blame at the feet of the customer support service. However, in the case of Romwe, its customer support service was largely culpable. This is because of some basic failures, such as not responding to submissions, and disconnecting chats.
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Romwe promises “high-value trendy pieces at incredible prices while ensuring high-quality service to our customers”. There is no doubt that Romwe lists a host of trendy fashion pieces. You’ll find the latest fashion pieces such as clothing and accessories, and prices are really incredible. In fact, the biggest selling point of Romwe is its pricing; prices are very low and affordable, and in addition, there are different promotional offers that further floor prices.
Romwe ships worldwide, so you can order from the store no matter where you are resident. Yes, ordering is easy-breezy; free shipping is offered with a relatively low minimum order requirement, and there is a relatively long 60 days return window, just in case the order does not meet your expectation.
However, while Romwe is a legit fashion store that actually sells items, it is not without its issues. First, the delivery may take longer than expected. Also, its quality, is at best, hit-and-miss. With the volume of complaints of poor quality, you just may get an item that’ll not meet quality expectations. Given its low pricing, Romwe is a classic example of “you get what you pay for”. Lastly, actually getting a refunded is always more difficult than customers will want.
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