Reward Program

National Consumer Panel (NCP) Review 2024: Legit or Scam?

The National Consumer Panel is a “mini-U.S.A.,” representing millions of Americans. By scanning the barcodes on their purchases and completing fun surveys, panelists truly make their opinions count in the consumer marketplace.

If you are accepted as a panel member with Nielsen Home Scan, they will send you a small hand-held scanner and will scan all the bar codes of all your purchases. Once in a week, you will transmit this info to Nielsen and you are going to earn points that can later be redeemed for a various kinds of items from the Nielsen Gift Catalog.

National Consumer Panel (NCP) is a service that is offered by a joint venture between the Nielsen company and IRI (formerly SymphonyIRI Group) in which members in the USA scan the barcodes on all the purchases with a special barcode reader. The NCP program was formerly regarded as the Homescan Consumer Panel before the formation of the joint venture with IRI and the merger of the 2 companies’ existing panels.

The store, price, quantity, as well as special deals have to be entered manually for the products scanned and also the information is transmitted weekly to the company. This info then allows the company to calculate measures which includes market penetration, average weight of purchase as well as loyalty for its manufacturing clients. In return for the scanning services, the participants earn “rewards points”.

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Note: Since you have nothing to loss, it will be a very good idea to register from this post so we can be able to assist you by getting in touch with them if you have any problem in the future. We have the power to force them into rectifying their faults. However, we cannot do anything if you try to trick the system. Just make sure you comply with their rules and regulations to make it easier for us.

Is National Consumer Panel legit or scam?

National Consumer Panel is not a scam but a legitimate reward company online. And also pays however, the only issue with the site is that it pays little and it can take ages to reach its minimum payout requirement. If you are patient enough, you may sign up for the site, otherwise move to list highest paying surveys to sign for good paying ones.

National Consumer Panel Complaints and feedback

Based on our findings while writing this National Consumer Panel reviews, is a very difficult place to earn reasonable money online. Majority about 90 percent of Homescan Consumer Panel complaints is that the website is a waste of time and effort. Former members complained about how the were paid little for their effort and also that it takes ages to reach the Cashout requirement. Only a very few, says that Homescan Consumer Panel is okay.

Homescan Consumer Panel payment proofs

As of writing this National Consumer Panel review, no National Consumer Panel payment proof was found online. It could be as a result of members difficult in reaching the Cashout requirement which will most likely prompt them to either cancel their accounts before or after Cashout. Also, Homescan Consumer Panel does not demand its members to upload their payment proofs online like most reward sites do. Whatever the reason, we will advise you to trade with caution.

About the program

The company calls their participants its “panelists” and they are representing a “mini USA” in that they track what people buy from where and also send it to marketing companies as well as manufacturing clients. Panelists are required to scan their data after every shopping trip, which includes simple purchases such as a candy bar or even soda from a vending machine, lottery ticket, fruits and vegetables, gasoline, as well as anything with a barcode. The scanner records the store the purchase was made at, the price and also quantity of each product, as well as the total amount money spent at that store.




The data however expected to be transmitted each week to NCP either directly (by connecting the scanner to a phone your line) or by uSing USB connection to PC where their software is installed. After every transmission the panelist receives “points” that can be redeemed for prizes in the NCP catalog, that contains many different types of prizes. Points for each transmission increase depending on the length of time you spent in the panel, bonus points are usually awarded if no weekly submissions are missed. Furthermore, NCP periodically runs sweepstakes in that one weekly transmission is normally considered one entry into the drawing.

Apart from price scanning, Nielsen collects data via online surveys matched to panelist which is based on shopping data, household demographics, as well as the needs of their current clients. There’s an “NCP Connect” option in which NCP requires the panelist to install software onto their home PC to monitor how they make use of the internet, what they buy, and what they do with their PC. Membership in this section of the panel rewarded with the normal points as well as sweepstakes entries.

Membership in the program is available via online registration at the NCP site. Acceptance into the program is based on household demographics and also the current needs of the company.
Do you have any experience with National consumer panel? Kindly use the comment box below to give us your brief National consumer panel review.

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