Fashion

Jared Review : Is Legit or Scam? 2024

Jared is an American jewellery brand that promises to “turn feelings into jewelry”. If you are wondering what that really means; the Jared website explains that the brand provides you with “that ideal [jewellery piece] that perfectly expresses your feelings for all the people you love best”.

The big question is whether that is just marketing talk or whether Jared is really a place to visit for that perfect gift of jewelry. Moving from the product; what about the services? Does Jared offer services that we’ll expect from the ideal jewelry store (such as easy buying, diamond care services, effective customer support services, and more)? In the first place, is Jared jewellery genuine?

Yes, Jared is a legit jewellery site. It is not a scam because you will receive any jewellery you purchased from the store without a problem. They will never steal your money or credit card details.

This Jared review will examine Jared in order to provide the information that will help you answer these questions and more.

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Jared review at a glance

  • An American jewelry brand founded around 2000
  • Its e-commerce website is www.jared.com
  • Owned by Signet Jewelers
  • Operates about 274 stores which are largely free standing/ off-mall locations
  • Offers a variety of engagement rings, non-engagement rings, gemstones, jewelry, watches, and more
  • An onsite design and service centre in provided in every store
  • Prices are relatively high
  • com ships merchandise to only locations within the 50 US states
  • Returns are accepted if made within 30 days of purchase
  • After sale services (inspection, cleaning, repairs) are offered
  • Customer support is available via postal mail, email, telephone, and live chat

What is Jared? – Overview

Jared is a jewellery store that was established around 2000. It is owned by Sterling Jewelers Inc., which itself is owned by Signet Jewelers. This Group owns a host of other jewelry stores such as Kay Jewelers, Zales, H. Samuel, Ernest Jones, Peoples, and Piercing Pagoda. Operating under these brands, and all with about 3,600 stores in the US, UK and Canada, Signet Jewelers is the world’s largest retailer of diamond jewelry.

However, Jared is not simply another brand under the wings of a strong parent. Based on sale, Jared is the leading retail jewelry store chain, as the company accounted for 19% of Signets’ sales in Fiscal 2018.

Operating Model

Jared is primarily a physical (brick and mortar) jewelry store. The company boasts of a robust store network consisting of about 274 stores in 41 US states. Its stores are usually free standing; making Jared an off-mall jeweler. Thus, Jared compares to its sister stores such as Kay Jewelers and Zales that are also primarily brick and mortar stores.

Like any modern company, Jared has launched an ecommerce site (www.jared.com), and continues to improve on its online offering. However, the bulk of Jared’s business is still from its offline operation.

Jared competes not only with the primary physical jewelers like itself but also with primarily online jewelers such as Blue Nile. The latter (primarily online stores) do not operate physical retail outlets (though they may have a showroom). These stores use the virtual listing model, where most of the diamonds that they list are not physically in their possession but sit in the warehouses of various suppliers around the world. However, Jared and the fellow primarily physical stores have inventory in their various retail outlets.

Is Jared legit?

Jared is a legitimate site. It is not a scam jewellery store. No one will blame you for asking the question about whether Jared is legit. With so many cyber fraudsters ripping people off in the internet (via fake stores that lure people to make payment for orders which will not be delivered) you cannot be too careful where you make your online purchases, and especially so when the purchases are of high-end items like diamonds and related jewelry.

In this regards, Jared ticks the box, and you’ll see why. First, the company is a fully registered company and is the daughter company of a robust corporation – Signet Jewelers. Just as a reminder, Signet Jewelers is the world’s largest jewelry retailer. In the least, this makes Jared a 100% legal company. Suffice it to say that the scam stores do not seek company registrations.

Secondly, with over 270 stores (mostly off-mall), Jared has a robust physical existence that gives it great visibility. Most often than not, the scam stores operate only virtually, with no physical trace. Thirdly, Jared has the capacity to fulfil orders. Know that the scam stores do not fulfil orders because they do not have the physical merchandise to deliver. On the other hand, Jared’s over 270 stores hold hundreds of thousands of articles, which (as has been shown) is more than that held by almost every other brick and mortar jewelry store.

Lastly, Jared has a rich history of fulfilling orders. The company has existed for almost 20 years, and no scam store ripping people off and not delivering can stay in business that long. Independent online reviews also show that since the launch of its e-commerce sites, Jared does deliver any item ordered from its website.

That said; for being a 100% legal company with a robust physical presence, and with a track record of fulfilling orders, there is no doubt that Jared is a legit jewelry store.

Is Jared Safe?

Jared is also a safe site. Even when using a legit store, the risk of being ripped off is still there, especially where the store does not effectively safeguard the sensitive information that you share with it. If information such as your personal data and credit card data is allowed to leak out, you’ll be left exposed to all the cyber fraudster out there. Thus, the ideal online store should also be safe in protecting all sensitive customers’ data.

Jared ticks the box in this regards.  The company promise to use commercially reasonable security measures to protect customers’ data. One such measure is SSL (Secure Sockets Layer) encryption technology, which is the industry standard for secure online transactions. SSL creates a private channel between your device and Jared’s servers, shielding off every eyes and ear from whatever data is transmitted. SSL also encrypts the data before it travels over the internet, ensuring that even if it is captured, it is not compromised.

On Jared’s website, you’ll also find industry-recognized trust marks (such as Norton Secured, and GeoTrust) showing that these industry security leaders protect customer’s data in Jared’s website, and have certified the website as safe/ secure. That said; it’s safe to say that Jared is safe.

Products

Product Range

The ideal retailer should have a wide variety of products, and that goes for jewelers also. You wouldn’t want to get your necklaces in one store and hop to another for pendants; and when buying engagement rings, you wouldn’t want to buy the diamond in one store and hop to another store for its mounting. While hopping from store to store is done; it’s not super-convenient and is something that is resorted to only if the desired set cannot be found in one place. Apart from convenience, buying related articles from one place also gives cost savings from bulk order discounts or from shipping one order instead of shipping multiple orders from multiple stores.

Jared does relatively well in this regards. The items you’ll find in Jared include:

  • Engagement Rings

When Jared started out they exclusively sold engagement rings, and it is not surprising to still see them offering these articles. They offer you the choice to buy their preset rings or to create your own engagement ring.

Pre-set Engagement Rings

You’ll find that Jared offers engagement rings in all the popular styles, which include solitaire, Halo, Vintage, 3-stone, and more.

Also, the engagement rings are not limited to diamonds as the mounted stone. You’ll find different rings settings with fancy stones in their gemstone engagement ring collection. The mounted gemstones include Sapphire, Morganite, Aquamarine, Emerald, Topaz, Beryl, Black Diamonds, and more. You’ll find these fancy stones in different shades of Blue, Pink, Yellow, Green, and more.

Many persons do not know that engagement rings are not the exclusive preserve of women; and that there are engagement rings for men. While you won’t find too many jewelers offering men’s engagement rings, Jared has a good selection of these items in various styles and metals.

Jared also holds a collection of designer engagement rings. Some of the brands you’ll find in Jared include Neil Lane, Vera Wang, Little Bird, Natalie K, and more.

Create your own Engagement Rings

You do not have to settle for a stone chosen by the jeweler for your ring; with the “Create your own engagement ring” feature now being offered by jewelers (including Jared) you can choose the quality of the mounted stone as well as its mounting.

Jared offers thousands of loose diamonds and hundreds of beautifully crafted settings that you can choose from in creating your own engagement ring. There are three ways that Jared provides in creating your own rings: the first is to start with a diamond and then choose a matching setting from their selection; the second is to start with the setting and then pick the desired diamond from their selection; and the third is to work with Jared’s team of consultants, designers, and craftsmen in creating an original piece from scratch.

One of the good things about the Jared’s “create your ring” feature is that you’ll get real-time renderings of the ring details you select, which allows you to view how each selection affect the ring. You can then proceed to refine the design until you are satisfied with the output.

  • Rings

You can also shop non-engagement rings in Jared. You’ll find anniversary and wedding rings, fashion rings, and toe rings. You’ll find diamond rings, as well as other metals such as sterling silver, stainless steel, gold, titanium, and more.

  • Necklaces

You can shop for chains, lockets, and personalized necklaces. You’ll find diamond necklaces as well as other metals sterling silver, stainless steel, titanium, rose gold, white gold, and more.

  • Bracelets

You can shop for various styles such as bangles, cuffs, tennis bracelets, chains, anklets and more. You’ll also have them in the various metals such as ceramic, tungsten, stainless steel, sterling silver, and more.

  • Earrings

You can shop all earring styles which include solitaire, climbers, drop earrings, hoops, jacket, studs, single earrings and more. Earrings are available in Sterling silver, rose gold, white gold, yellow gold, gold tone, and rose tone.

  • Watches

You can shop new men, women, and kid’s watches, as well as watch accessories and previously owned timepieces. Jared holds smart watches from some of the best brands in the industry which includes Baume and & Mercier, Bulova, Citizen, Calvin Klein, Edifice, Fossil, G-Shock, Gucci, Hamilton, Levian Time, Misfit, Shinola, Tory Bursh, TAG Heuer, and more.

There is also a “gift” category where you can shop curated items for Graduations, anniversaries, bridal parties, birthdays, valentine day surprises, and more. Lastly, there’s a “charms” category where you can shop items like clips, spacers, beads, and more.

With the above product categories and specific items, you’ll find in each category, it can be seen that Jared offers virtually every item that you’ll expect to find in a jewelry store.

Inventory Size

It is not enough that the ideal diamond and jewelry store holds a variety of products; it’s also important that the store provides a large inventory size. With a large inventory, you’re more likely to find something that matches your preferences and budget.

Jared does relatively well in this regards. In one of its many advert blurbs, Jared claims to offer “five times the selection of ordinary jewelry stores”. Looking at the selection of Jared; we find the store well stocked for a brick and mortar jewelry store.

For example, at the time of writing this review, Jared had over 27,000 loose diamonds to choose from. To put this in perspective; like-stores like Kay Jewelers had under 10,000 loose diamonds, while stores such as Zales and Helzberg Diamonds only manage to hold about 20,000.

However, Jared is by no means the industry inventory leaders. In fact, Jared doesn’t even come close to these leaders who easily hold over 100,000 loose diamonds (just look over at stores like James Allen and Blue Nile). However, this is not to say that Jared “five times” claim is empty. In fact, it is impossible for jewelers like Jared to offer as much inventory as jewelers like James Allen. This is because James Allen and its like are purely online stores, who do not hold the diamonds they list on their sites. These diamonds are owned by independent third parties; the particular store will only buy it from the partner if an order is placed in its website for the diamond. But jewelers like Jared who operate physical retail stores must have the physical items in its stores, and holding hundreds of thousands of diamond inventory is simply cost prohibitive.

That said; comparing Jared with “online” jewelry stores like James Allen (in terms of selection is unfair) as there’s no other conclusion but to write off Jared. It’ll be like comparing a dumper to a Ferrari (in terms of speed); yes, they are both automobiles, but there’ll be no other conclusion but to write off the dumper.

However if Ferraris are compared with Ferraris and dumpers with dumpers, you’ll find that Jared really holds more inventory; and thus, has a bigger selection than its likes.

Quality

You’ll want to be able to have top quality products in any retail store, especially a diamond store was given the significant investment that such purchases entail. Thus, the ideal diamond store should hold A-quality articles with sound certificates.

In this regards, Jared only does so-so. For example, you’ll find that most of the preset rings in Jared are I1 or I2 clarity diamonds, or at best SI2 diamonds; the included diamonds have flaws that can be observed even by the unaided casual observer. It doesn’t make sense that you’re buying a ring to symbolize your beautiful love, and the centre stone comes out with an ugly inclusion/ flaw.

You’ll also find that a lot of diamonds in Jared are with GSI and IGI certificates. It’s no secret that these labs tend to be loose or more forgiving, such that a GSI graded diamond will be found to be up to one or more level what more reputable lab like GIA will grade it. That is a Jared’s SI2 clarity diamond may only be a lower quality I2 clarity diamond on the GIA clarity chart.

Granted, there are also diamonds in Jared that are graded by the reputable GIA and AGS labs (especially diamonds in their branded collections and their Chosen by Jared collection). However, that Jared holds diamonds with the substandard GSI and IGI certificates at all makes it come out as not focused on providing quality.

Buying and Ordering

Helpful resources/ service

Online purchases are different from regular purchases in brick and mortar stores, because unlike the regular purchases when buying online, you do not get to physically see and assess the items. That said; you’ll want a store that provides resources which will help you with your buy decision.

Jared does relatively well in this regards. They provide product images showing every item from different angles. Also, many of the loose diamonds in Jared are available for viewing online with 3600 video feature. If a picture is worth a thousand words; a video is worth a thousand pictures. It’s a good thing that Jared features video viewer that allows you to see the diamonds/ ring from every possible angle.

However, we’ll want to see more of their diamonds with this technology. Also, the information that Jared provides is limited. For example, ASET images, IDealscope images and other pertinent information which customers can use in analyzing the light performance of a diamond are not provided by Jared. Granted, not many jewelers readily provide this information; but they are can be supplied if requested. However, Jared does not say anything about meeting such requests.

However, when buying from Jared, you don’t need to buy blind. This is because Jared leverage on its vast store network, and allow customers to see loose diamonds before purchasing. That is, you can reserve a diamond online, and book an appointment at a Jared location close to you to view it in person. However, for the service, you’ll have to make a down payment of 20% of the purchase cost.

Order Cancellation and Modification

Customers can have a change of heart about a purchase at any time, including after placing the order.  Thus, customers will want stores that allow them to cancel or modify an order after submitting it.

Many stores do not allow order modification or cancellation after it is placed, and you’ll have to wait to receive it and start the return process.

Jared does not allow order modification but allows order cancellation within one hour of placing the order. A “modify” button is displayed when on the order status page; but if the button is clicked, it will only lead to the order being cancelled (if the order is within the one-hour cancellation window).

Prices, Promotions, and Related Policies

Prices

Value for money is something that every customer seek, and more so when buying high-end articles like diamonds, and diamond jewelry. In this regards, the ideal jewelry store will be one that is reasonably priced.

The reasonableness of a retailer’s pricing can only be determined by comparative analysis (that is, with its competition). The big question is whether Jared comes out as providing value for money when its prices are compared with the competition. The short answer is no.

To illustrate this, at the time of writing this review, we looked at a 1-1/2 ct diamond engagement ring in Jared (Jared expresses their carat weight in fraction and not decimals). The ring was a classic solitaire ring win 14K White Gold, while the head stone had I color, and SI2 clarity. To give it to them the diamond had GIA certificates. However, the ring was priced at $11,999.99.

Moving over to Blue Nile, you’ll find 1.5 ct I SI2 diamonds with Very Good cut quality priced at $6,722 – $6,778. Take the most expensive of that bunch ($6,778), and set it on a Tapered Cathedral Solitaire Engagement Ring in 14K White Gold priced at $485 (also found in Blue Nile), and you’ll have a ring no different from the one in Jared just at $7263. That is a huge saving of $4737 (some 39.5% cost saving).

You could even get a better quality ring from Blue Nile, and still, pay lower than the $11,999.99 of Jared. For example, 1.5 ct I SI2 Ideal cut diamond was available for $6,994 – $7,889. Taking the most expensive stone ($7,889) and mounting it on our classic $485 setting gives us a better quality engagement ring at $8374. That’s some $3,626 more than you would have spent in Jared (some 30.2% cost saving). That is, you get a better quality ring, and pay some 30% less.

You can do such comparisons for every item in Jared, and you’ll find that you can get better value somewhere else. Sometimes you can save as much as 100% by jumping Jared and checking one of the online jewelry stores.

However, it must be said that Jared’s poor performance in this regards is as a result of comparing Ferrari’s sports cars to CAT’s dumpers. The traditional brick and mortar jewelry stores just cannot keep up with the prices of the online jewelers. As mentioned earlier, holding inventory is expensive; most of the inventory held by brick and mortar stores is only leased to the stores, and there are charges for such leases (known as consignment in the industry), there are insurance payments for every held article, there is the cost of maintaining the physical stores, and so much more. All these costs are passed onto the customers in the form of relatively high prices. Since inventory is eliminated in the online stores, the associated cost of inventory is also eliminated, and these online stores are able to offer relatively lower prices.

That said; if the value for money is what you are looking for, you’ll be better served in the pure online jewelry stores. But if you must buy from a brick and mortar and mortar store, you’ll find Jared’s pricing to be competitive.

Promotions

To get the “best value for money,” customers are attracted to stores that offer promotions. Simply put, promotions are cost saving offers; as the promotional offers allow customers to get items for lower than the items will normally be listed.

While huge costs saving promotions are common sights in online retailing, they are less common in the jewelry industry. However, Jared does relatively well in terms of promotions, as the store runs a good number of promotions.

Although the landing page of the Jared website does not announce any promotion (as you’ll see with the promotions-generous sites), there is a clearance page where you’ll find a host of items with prices knocked down by as much as 69%.

Promotional offers are time-specific, so you have to keep checking the Jared website from time to time for any offer. Alternatively, you may register for their newsletter, and you’ll get alerts of exclusive offers. Registration for the newsletter is even incentivized such that you’ll get 10% off your engagement purchase by registering for their newsletter.

Financing Options

With the Jared credit card, you can access two special financing plans – a 12 months plan and an 18 months plan. With these plans, you can buy now and pay later, but you’ll need a down payment of 20% of the purchase price.

Other Services

Custom Design Studio

Jared introduces its custom service thus: “Anything you can dream, we can make”. It’s really as it is advertised. You can have any custom service ranging from personal engraving to creating a totally new unique piece that you can’t find anywhere.

The good thing is that there is a Custom Design Studio in every Jared store. You’ll find certified diamontologists and master craftsmen at your service to help you create that really unique piece of jewelry.

Price Match Guarantee

Price Match Guarantees are offered by stores committed to offering merchandise at the right price. Jared actually advertised having a Price Match Guarantee where they promise to match the price of a like-for-like certified loose diamond from any other jewelry retailer.

The price match is for only loose diamonds and does not apply to settings or any other jewelry. Also, the service is not available online, but only in-store; and the onus is on you (the customer) to bring the diamond certification that will be used for the evaluation, as well as the proof of the selling price.

Know that price matching technically means that the retailer offering it offers the best prices, as the retailer will match the lowest prices out there in the market. Given that the brick and mortar stores just cannot offer the low prices of their online counterparts, you’ll wonder if it isn’t a bold move for Jared to offer price matching.

In our opinion, it isn’t a bold move but a marketing move. This is because Jared demonstrably offers relatively higher prices, yet passes itself off as “committed to helping you find the best prices” because of its price match guarantee.

So the question is how Jared is able to still continue its high pricing while parading itself as offering a price match guarantee. The answer is in two things, the first is the details (technically no two diamonds are actually the same which is why a diamond’s certificates can serve as the diamond’s fingerprint), and the second is that the final like-for-like diamond evaluation is at the discretion of the authorized Jared personnel at the store. With no two diamonds being exactly alike, and with the final say-so being at the discretion of Jared; it’s not difficult to see how Jared can post clearly higher prices and claim to offer a price match guarantee.

Guarantees

Jared offers a couple of guarantees which range from complimentary (free) services to paid services. These include: Lifetime diamond and gemstone guarantee, Extended service plan, Life time trade-in services, Jewelry replacement plan, and Brand warranties

  • Lifetime Diamond and Gemstone Guarantee

Jared stands by its products with this lifelong guarantee. It is a complimentary guarantee that covers:

Lifetime Cleaning and Inspections – You can take your diamond or gemstone jewelry to a Jared store for inspection and cleaning, at any time. However, the jewelry has to be submitted every 6 months else the guarantee will be voided

Stone Replacement Guarantee – Jared will repair or replace any diamond or gemstone that is chipped, broken or is lost from its original setting during normal wear. Know that what is and what is not “normal wear” will be key in having this complimentary service

Mounting Guarantee – Unlike the others before it, the mounting is guaranteed foe only 12 months from purchase. Jared will repair or replace your mounting within the promotional period, if any defect is found.

  • Lifetime Diamond Trade-In service

At any time, you can take any diamond jewelry purchased from Jared brands (whether online or in-store) to any Jared store, and trade it for new diamond jewelry. However, the new jewelry has to be at least twice the original purchase price of the old diamond jewelry. Trade-Ins are becoming popular in the industry, as it allows customers to get new jewelry without having to pay the full price. This is because the returned diamond jewelry will be towards getting the new one.

Shipping

If you walk into any Jared’s retail location for a purchase, you’ll walk out with the item (if you completed the purchase). However, if you make a purchase in its e-commerce platform (Jared.com), to receive possession of the item, it has to be moved from Jared’s store/fulfilment center to your shipping address. Thus, shipping is an important consideration when looking at making online purchases from Jared. The important things to consider include shipping destinations, shipping times, and shipping costs.

Shipping Destinations

Except a store ships to your location, it’ll be difficult to receive delivery of any order placed in the store. Thus, if you’re serious about making an online purchase, before going through a store’s products or services, you should consider whether it serves (ships to) your location. In this regards, you’ll want the online platform to ship to many worldwide locations so that your location is more likely to be covered.

Unfortunately, Jared.com is not such a platform that ships merchandise to worldwide locations. The website ships orders to only locations within the 50 US states.

Shipping Times

There is no customer that’ll be willing to wait forever to receive delivery of an online order. Thus, the ideal online platform should offer fast delivery.

The total delivery time consist of order processing time (how long it takes after placing an order before it ships out), and order shipment time (how long it takes to get to the shipping address after it is shipped out). Thus, you’ll want fast performance both in order processing and shipment.

Jared does relatively well in this regards. For order processing; all in-stock items that do not need resizing or personalization will be shipped the same day if the order is placed before 2:00 pm on Monday – Friday (ET). While orders placed after 2:00 pm in the weekdays, on any weekends or on holidays are shipped the next business day. Items needing resizing or personalization will need additional time before being shipped; you’ll find the applicable time at checkout.

For shipment; you can have your order shipped to a store, or you can have it shipped directly to your door. Shipment to a Jared store is done with a Second Day delivery, which means your order will be ready for pick up two days after it ships. You’ll be sent an email notification if the item is ready for pickup, and you’ll have 30 days from receipt of the mail to pick up the item.

For shipment to your door, there are a couple of delivery options available, which include UPS Ground delivery, UPS 2nd Business Day delivery, Next Day delivery, Saturday delivery. The Ground delivery will get your order to your door within 3 – 5 days after it ships, 2nd Day delivery ships your order in two business days, Next Day delivery will get you your order the Next business day following the day it ships, and Saturday delivery will deliver your order on a chosen Saturday.

Shipping Costs

The shipping cost adds up to purchase cost for an item’s total acquisition cost. Thus, even when an item is acceptably priced, high shipping costs may push its total cost into an unacceptable range. Thus, you’ll want the ideal online platform to offer shipping costs that are as low as possible.

The lowest possible shipping cost is zero, which is free shipping. Thankfully, Jared offers that, but it is with the Ship to Store service. That is, for all orders that you ship to a Jared store for pick up, you won’t have to pay any shipping charges. However, if you’ll want the items to be shipped to your door, shipping charges apply.

The Ground delivery cost $9.95, the 2nd-day delivery cost $15.95, the Next Business Day delivery cost $29.95, Saturday delivery cost $32.95, and shipping to FPO/ APO? Po Box cost $6.95.

While it’s a good thing that free shipping is offered, it’s disappointing that you cannot get free shipping when shipping your order directly to your door. Thus, if a Jared’s store is not close to you, you’ll have to pay to get your items. It does not help Jared that many jewelry stores in the market offer to ship your items free of charge to your door (albeit with a minimum order requirement).

Returns

Jared wants you to be happy with your purchase. As a result, if customers are not satisfied with their purchase, Jared will accept returns. However, return policies can have a lot of booby traps; thus, what follows is a review of Jared’s return policy.

Return Process

You don’t want to be hindered from returning an unwanted item because of a cumbersome return process. Jared does relatively well in this regards.

You can return Jared’s orders to a Jared’s store or online (by mail). Returning to a store is very convenient as you only need to walk into any Jared’s store with the item (along with its relevant documents and its receipt), whether it was bought in-store or online. This convenient in-store returns of online purchases is something that the primarily online stores cannot offer.

Also, when returning items by mail, the process is fairly easy. You’ll have to visit Jared.com to print a return label. After which you’ll indicate the reason for the return on the packing slip; you’ll proceed to package the item appropriately including all documents, attach the pre-printed return label on the return package, and then mail it to the return shipping address.

Items that can be returned

Like all jewelry stores, Jared does not allow returns of custom designed merchandise, class rings, special ordered watches, as well as personalized engraved items.

For items that are eligible for returns, they must be in the same conditions as they were when delivered. They must be unworn and unaltered and must be accompanied by all relevant documents/ certificates.

Return Window

Retail stores (including jewelry retailers) accept returns only when the unwanted items are received by them within a predetermined time period. You’ll want an extended time period so that you won’t be pressed against time when returning your unwanted item.

Jared gives a 30 days window; that is, the item must be returned to a Jared’s store or to their fulfilment centre within 30 days of purchase. This is relatively fine; as 30 days is the industry average return window.

Exchanges

Sometimes customers only return items in order to get a replacement and not a refund. Such product exchanges allow you to get the new item faster, as you won’t have to wait to be refunded before initiating the purchase process for the new item.

Jared allows exchanges for eligible products, but returning an item for an exchange can only be done in Jared’s retail locations, and not online.

Return Processing and Refunds

You don’t want to be waiting forever to be refunded after returning an item to a retailer. In this regards, Jared issues the refunds within three weeks of receiving the returned item. You’ll have to allow some time for your financial institution to reflect the funds in your balance. Soon the whole, the waiting time can be over one month. This is not the fast refunds time that we’ll want.

However, you’ll be getting your refund in your bank account via your original payment method. This means that you can then decide to move to another store for your purchases. This is better than having store credits that will then tie you to using the funds for future purchases in the particular store.

Customer Support Service

One of the most important parts of any business is customer support service. Most customers will have questions about a store and its offerings, while others will have issues with their purchase. In either case, there needs to be an effective support service to provide the answers or to resolve the issues.

The robustness of support service is measured by the number of channels provided for contacting the service, the response timeliness, and the helpfulness of the response.

The first place to getting help in Jared is the “Help and FAQ” section. You can get there from the “customer care” at the bottom of every page of their website. The FAQ hold answers to a lot of questions that customers have asked in the past. To aid navigation, these are grouped by topics thus: return & refund, guarantees and service plans, contact information, online orders, ring resizing and engraving, custom design, loose diamonds, and more.

However, if the self-help FAQ articles do not satisfy you; you can choose to directly contact a support agent of Jared. The company does relatively well in terms of contact channels. The store supports a bunch of methods that range from postal mail, email, telephone and live chat. For the postal mail, your letters should be sent to Sterling Jewelers Inc., 375 Ghent Road, Akron, Ohio, 44333. However, this is not a very popular means of getting help because of the problem of getting feedback. The e-mail is swiftly replacing postal mail; to use the e-mail service, you can use an online contact form that can be accessed from their website. However, though, the email affords relatively faster response when compared to postal mail, feedback is not instant and you may have to wait about 48 hours to get needed help.

If you’ll rather get instant feedback, you may use the telephone service; the number to call is 800-527-8229. However, you can expect to contact an agent only between: 9:00am – 10:00pm ET on Monday – Friday; 10:00am – 10:00pm on Saturday; and 12:00pm – 9:00pm on Sunday. The live chat can be accessed from their website. Also, the service is only active between particular times which are: 10:00 am – 10:00 pm ET on Monday – Friday, and 12:00 pm – 9:00 pm on Saturday and Sunday.

Summary

Jared is one of the robust diamond and jewelry companies owned by Signet Jewelers. With over 270 stores (mostly in off-mall locations) in the US alone, Jared is a true brick and mortar jeweler; with its online business (from jared.com) contributing very little its overall business.

As a result of its operation as a brick and mortar jeweler, you’ll find that Jared has relatively smaller selection, and relatively higher prices. You’ll find 6 times more diamonds in the pure online diamond stores than you’ll find in Jared; and you’ll find prices in Jared to be as much as 40% – 100% higher than you’ll find in the pure online stores. However, when comparing apples to apples; Jared holds more selection than almost every other brick and mortar diamond store out there, and will also come out as competitively priced.

Also, it doesn’t help Jared’s quality offerings that many of its diamonds are with less reputable certificates (such as IGI and GSI), or that most of its pre-set engagement rings feature less quality included diamonds (at best VS2 diamonds).




If you do decide to overlook the premium and to buy from Jared, you’ll find the regular after sales services (complimentary inspection, cleaning, repairs, etc), and a standard 30 days return process. One very good service that Jared offers which trumps many jewelers is having a design service centre in each store, so you can have your article inspected and repaired on-site.

Pros:

  • Provides a variety of engagement rings, rings, gemstones and jewelry
  • Offers an onsite design and service centre in every store
  • You can have an item reserved online to be viewed in-store before making the purchase
  • Offers a price match guarantee (albeit a suspicious one)
  • Has a robust clearance page with significant cost slashing on a wide range of products
  • Offers relatively fast shipping times
  • Offers different special financing plans
  • Offers regular guarantees (lifetime diamond quality guarantee, lifetime diamond trade-in, etc)
  • A variety of channels are provided for contacting customer support service

Cons:

  • Selection is relatively small (when an industry-wide comparison is done)
  • Offers relatively higher prices
  • Does not ship merchandise outside the US
  • Free shipping is not available except when shipping to a Jared’s store for in-store pickup
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